The 2026 China (Guangzhou) Cross-border E-commerce Fair wrapped on June 18. 50,000+ sqm of exhibition space. 1,000+ supply chain exhibitors. 60,000+ professional visitors — including buyers from 54 countries, with overseas attendance up 16.85% year-on-year.
Zhenda Brush was on the floor for all three days, we would like to thank Sunny and Kiki from our sales team for their hard work throughout the entire process. Here’s what those conversations confirmed.
Solar Cleaning — The Question Every Distributor Asked Zhenda Brush
We brought our solar panel cleaning brush line to the booth. Dual-brush, single-brush, roller, robot — the full range. And across three days, many serious distributor asked kiki the same question: “Can I get exclusive rights in my market?”
That’s not a product question. That’s a channel question. It means the product category is established enough that buyers aren’t asking whether solar brushes work. They’re asking how fast they can lock down territory before someone else does.
The follow-up question was always about replacement parts. Brush discs, roller heads, telescopic poles. Distributors who sell the brush unit once need to sell the consumables forever. We had those on display too. That changed the conversation from “interesting product” to “I need this entire line.”
Dust cuts solar output 15-25%. That number hasn’t changed. But the demand signal at this fair was different from last year’s — it came from Southeast Asian and Middle Eastern buyers, not just European O&M firms. Different climates. Same math.
Sweeper Wafers — The Consumable Everyone Underestimated
Our wafer brush display drew a different crowd. Municipal fleet managers. Construction equipment dealers. Rental companies who maintain sweepers for clients.
Sunny said these buyers don’t need a demo. They know what a wafer brush does. They need to know whether the filament holds up and whether the core ring fits their machines without modification. So they picked up our wafers, checked the ID against their spec sheet, and asked one thing: “How fast can you ship 500 sets?”
That’s a volume question, not a curiosity question. It confirms what we already see in our order data — wafer brushes are repeat-purchase SKUs with sticky demand. The distributor who lands this product category builds a customer who comes back every season.
We showed the full OEM range (6 3/8″ x 21″ through 10″ x 36″) and explained the convoluted vs. flat distinction. Several Malaysian and Vietnamese buyers specifically asked for convoluted poly — no spacers, faster field assembly, appropriate for tropical road surfaces.
Three Days, One Takeaway
The fair confirmed something we’ve been tracking in our factory logs: cross-border buyers aren’t browsing anymore. They’re arriving with spec sheets, order volumes, and territory plans.
They don’t need more product photos. They need a manufacturer who can turn a spec sheet into a shipped pallet within the same conversation. That’s what we do. From Yuantan, since 2002. Standard sizes at MOQ 100. Custom at 2,000. Same line. Same inspection.
The 60,000 visitors weren’t looking for ideas. They were looking for suppliers who already have the answer. Zhenda Brush is a great choice of brush manufacturing.